LinkedIn authority Cindy Dodd shows founders how to turn connections into clients, partnerships and opportunities in a free business webinar on Wednesday, October 28.
The Tory Burch Foundation is hosting “Turn Visibility Into Business,” a free webinar presented by Bank of America, on Wednesday, October 28, from 1 to 2 p.m. ET (10 to 11 a.m. PT). Built for women founders who want LinkedIn to do more for their business than collect followers, the session starts from a simple idea: your next client could already be in your network.
Inside the Tory Burch Foundation LinkedIn Webinar
The session focuses on using LinkedIn to get in front of the right people, build trust with them and turn those connections into clients, partnerships and new opportunities for growth. The Foundation frames the hour around three pillars: targeting the right audience, building credibility and converting relationships into real business. For founders who already have a profile but want it working harder, the hour is built to turn LinkedIn from a digital resume into a tool that brings in business.
Attendees can submit a question for the presenter when they register or ask live during the session, and the most frequently asked questions get priority. That gives founders the chance to bring their own LinkedIn challenges straight to an expert, whether they are building a following from scratch or turning an established audience into paying clients.
Learning From a LinkedIn Authority
The webinar is led by Cindy Dodd, co-founder and chief strategist of PEMA.io, an Inc. 5000 marketing agency. An award-winning marketing leader, LinkedIn authority expert and global speaker, Dodd has helped more than 150,000 professionals and 1,000 businesses strengthen their visibility, build authority and drive leads through LinkedIn. Her work has been featured in SUCCESS Magazine, Entrepreneur and FOX, and SUCCESS Magazine named her one of its Top 50 Women of Influence, giving founders a strategist who has built the very results she teaches.
How to Save Your Seat
Registration is free through the Tory Burch Foundation registration page, which asks for a name, email address, company and job title, with space to send in a question for Dodd ahead of time. Founders who cannot attend live can still sign up, and the Foundation will send the replay afterward. The session is part of the Tory Burch Foundation weekly business webinar series, which runs live on Wednesdays at 1 p.m. ET.
More Free Tools for Growing Founders
The webinar is one piece of a larger set of resources the Foundation offers women entrepreneurs at no cost. Its website hosts a Business Plan Builder, a Funding Finder for locating small business capital, and a library of articles and videos on building a company. Through its work with Bank of America, the Foundation has helped expand loan access for women founders, delivering more than $100 million in capital to more than 5,500 female entrepreneurs, and it has set a goal of adding $1 billion to the economy by 2030 through its community of women business owners.
Tory Burch Fellows Applications Close November 17
The Foundation is also accepting applications for its Tory Burch Fellows Program through November 17, and Bacon covered the full details in Tory Burch Foundation Opens 2027 Fellows Applications for Women Founders. Earlier this month, Bacon also covered the Foundation’s Invisible Ceiling webinar on the hidden habits that hold founders back.
About the Tory Burch Foundation
Launched in 2009, the Tory Burch Foundation increases women’s economic power by supporting entrepreneurs to build businesses that last, through grants, low-interest loans, education and community. Learn more at toryburchfoundation.org.
